langreiter.com plain, simple: comments-2002-10-16

LANGREITER.COM plain, simple

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Mittwoch, 16. Oktober 2002

"Oh, yeah; that one slipped past me when I was twelve, too. Fortunately my older brother pointed it out between innings of stickball and my academic career was saved."

2002-10-16-12com

Wann wohl die ersten Antville-Logs auf eBay versteigert werden werden?

2002-10-16-avBay

David Ness 8103 days AGO
I guess worrying about this all belongs in the `I don't get it' file. Just who is supposed to think that `ads' represent some ultimate truth anyway? I've seen more than 50 years of ads on TV and have never, for even one minute, cared if James Garner really used a Polaroid Camera, or if he was married to Mariette Hartley (they were a popular couple on ads here a decade or more ago, and they weren't married---at least to one another). Or am I supposed to think that Tony Hawke (in the Apple ads), as much as I wouldn't challenge him on a skateboard, has an opinion about computers that I am supposed to care about? I don't care if the people in Apple or MS or any other ads are real anyway. No `authority' is lent to any issue by random people who have no `weight' whatever side. Does it matter if the `switch' ads are all first takes, written completely by the people making them? Not to me, at least no more than I care about the view of some `citizen on the street' about whether we should attack Iraq.
PR is PR. Ads are Ads. Don't be surprised if the local hangout that has the `World's Best Coffee' sign serves stuff that any Espresso drinker would regard as better used for washing dishes.

chris 8103 days AGO
I'm not sure anyone is "worrying" at all. Call me easy to entertain, but I sure find it (the sheer unprofessionalism and gross tastelessness pervading MS' marketingspeak) amusing.

David Ness 8103 days AGO
We (you and I) clearly don't have an argument. The `worrying' was/is being done by `The Register' and others who think there is any news in this. Where we may differ is with respect to `unprofessionalism'. Do you expect advertising people to be `professional'? I guess I only expect the classic professions to be `professional' (and I'm disappointed often enough even there). I don't ever expect PR people, Advertising people, Journalists or Used Car Salesmen to be `professional' in any important sense. And I guess I find it more `tasteless' to use unimportant real people to make an argument (person-ographic arguing) than an artificial composite. I must say that I've learned a great deal more from many `artificial' characters in great works of literature than from `real' testimony by tedious `real' people. But that's probably just one of my (many) odd quirks...

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